Tag Archives: Hulk

Ironman 3 a dissapointment?

Just saw Ironman 3 last night, and wow did I enjoy it.  I’m not going to say I love it yet, I want to go see it again to really get a feel for it.  I think the biggest hurdle this movie has is the fact that it’s not a superhero movie anymore.  It’s much more of a thriller, maybe a little Jason Bournish, with a mystery all through it.  This is not a review, this is purely a comparison to the Ironman Franchise, including Avengers.

This is the mis steps Ironman 3.  This is a mixed complaint, but the movie doesn’t have a really fast pace or great story structure.  There’s no 3 act template so the movie, probably on only the first viewing,, doesn’t seem to have a direction for a lot of it. The story is also very untraditional.  A british screenwriter Drew Pearce wrote the script with Shane Black and you can really feel his hand here.  It feels like a new franchise, and a new character.  there’s also a real lack of action during the beginning. Also the snappy dialogue is gone and it’s more of a dry wit sort of thing, so it’s not as funny, whilst still being pretty funny. The complaints that I have are more in the comparison with The Avengers then Ironman 2.  There’s also a character moment that I won’t spoil that personally I enjoyed, but I can understand why people found it unsatisfactory.

Now the positives, and there are many, is that this is the most mature Marvel film out of the bunch, and while I did complain that Tony Stark wasn’t swarmy or Jokey enough, that’s the point, he’s not the smooth talker anymore, we get a little bit of it in the beginning, but now he’s out of his element.  The humor is darker and more specific dialogue then the rapid fire style of the first two.  But Ironman 2 was too jokey with lazy humor, people talking over each other, and it really wan’t all that funny.  This is a new side of Tony Stark, much more vulnerable and frightened almost frail portrayal.

This movie is ultimately a left turn for the franchise, instead of being a traditional action movie, it’s a thriller.  As a thriller it’s pretty bad ass, It wasn’t very convoluted it has good villains, really good acting,and a real sense of threat.  Most of the time Ironman is in a defective suit and can’t fight the way he usually does adding a sense of danger, that was missing in Avengers and Ironman 2.  Also the villain to me hands down is a mass improvement for the franchise, much more clear motivations, and a plan that’s actually excellent.

Basicaly all my complaints with Ironman are in comparison with Avengers, it was hard to top and I don’t think they were trying to do that, I think they were trying to make a tony stark centric story and focus back on the characters.  In comparison with Ironman 2, it’s a much more superior film, in almost every fashion.  So for anybody wondering it’s better then Ironman 2 not as good as Avengers.  If you come in expecting Avengers you will be utterly disappointed. I’m finding more things to appreciate it the more I think about it

Advertisements

Will Marvel Ever Get All It’s Characters Back?

When I was growing up I was never very much into comic books, I was more of a manga guy, admittedly I regret this, but comic books are way too expensive even for me know as a grown adult.  I did end up reading a few runs here or there, but I got the essentials book for Spiderman and Xmen, both fantastic runs, and I read the ultimates for both of them.  Ironically whenever the Avengers came in the picture, I was like “boooooo”.  They all seemed silly weak and boring to me compared to Wolverine or Spiderman.

Now I’m all about the Avengers characters.  Captain America and Thor are two of my favorite Superheroes, and Ironman is my absolute favorite movie character, maybe second to Tyler Durden or Scott Pilgrim.  Marvel took them embraced their silliness and made really fun movies out of them.  I just came out of Ironman 3 and wow comic book movies have come so far. I got into an argument with someone on the internet over if Spiderman would show up in the Avengers 2. I said no that’s stupid, the amount that sony would charge would not be the amount worth of the income.

In a bit of mixed bag news it’s just been reported that Marvel now has control of Blade, Punisher, DareDevil, and Ghost Rider.  Now all of these movies are damaged goods, except maybe Blade.  While I didn’t think the Thomas Jane Punisher was all that bad, all of these movies have had what’s considered the lowest reception for a major superhero movies.  Personally, i’d rather not see any of these characters back.  They’re hard to get done right and many are arguing that every one of these movies needs to be Rater R to really stay true to the comic books.  But this brings about really good news.

The good news being that it’s not going to be too far off until Marvel has Fantastic Four, Xmen, and Spiderman and can actually make a true Avengers movie and can hand pick the best of the characters that fits the stories and easily pump out 3 movies a year.  The reason I say that is because Fantastic Four, and Xmen are also damaged goods.

The way franchises work is, if you make a weak sequel the following movies will suffer, Fox has shot themselves in the foot not once, but twice with the Xmen franchise.  First the made X3 then it was Xmen Wolverine Origins.  So when they finally made a fantastic movie , xmen First class, it didn’t do that great.  It was a modest hit, and after looking at the returns I was surprised that they are proceeding with a sequel.  then I thought about it, they’re absolutely desperate to get that tentpole.  Right now it’s all up to Wolverine, which honestly i don’t see doing that well. Personall I’ll go see Xmen Days of Future Past because I love the new reboot, but I’m done with Xmen and Fanastic Four.  And I’m sure a lot of people feel this way, Fox has a bad reputation of mishandling superhero movies.   Even if the reboot is successful, which it probably will be, I doubt the general public will care enough to keep it going, eventually both franchises will stop making money, and Fox will stop making the movies.  If they were smart they’d make a movie once every other year to keep public interest up, but nope they’re being greedy, and wringing them dry.  I give it 10 years.

On the other Side is Spiderman. now Amazing Spiderman did pretty damn good business, not quite reaching The originals, Avengers, or The Dark Knight, but slightly better then ironman numbers, but once again instead of Sony spreading these movies out they’re making one every other year.  This doesn’t work because eventually you’re either going to make a bad sequel or the public will get tired of them. They’re even talking about a Venom movie trying to copy the Marvel shared universe template.

The Advantage Marvel has is that they’re not on a time clock to get these movies made.  For those of you who don’t know, Sony and Fox have to make a movie every certain amount of years or they lose the rights to the characters.  But if Marvel doesn’t want to make another Captain America movie they don’t have to worry about losing him as opposed to Spiderman.  Marvel also has the advantage of having an excess amount of characters to pick from.  It also has the advantage of not having franchise fatigue.  An Avengers movie comes out once every 3 years so it’s an event, they’re on their way to having a license to print money.  Ironman 3 has already gotten a huge boost from Avengers, they just need to keep the momentum going and have all their properties flourish , while Fox and Sony get picked of sequel by sequel, and once Marvel gets their hands on Spiderman or Wolverine it’s over, money in the bank.

5 Reasons Ironman 3 Could Make a Billion

This will be my most biased article ever. I think Robert Downey Jr. is the most versatile and talented actor working today. The fact that this man can get nominated in black face really shows how compelling he is and his screen presence. I think literally every other role he takes is Oscar Caliber which is something I can rarely say about a block buster actor. Ironman is my favorite Superhero, Ironman is my second favorite movie only behind Avengers. But Biased aside, Ironman really ushered in a new wave of Superhero movies.  It’s also a really reliable franchise, but not something that completely breaks the box office bank , like Lord Of The Rings, Spiderman, or a number of other geek properties.

But this year wishful thinking tells me that he might just hit that Billion dollar mark.  It doesn’t matter the movie will make money, it will more then likely be great, and possibly even better then the avengers.

Lack of Immediate Competition

Ironman 3 has two full weeks of no real domestic threat of competition. Of course Star Trek 2 will be coming out another great geek property, but Billion dollar movies happen because of repeat business. I saw The Avengers and The Dark Knight twice in theaters.  That means geeks can not only see it twice in one weekend, they have two whole weeks to gear up for Star Trek 2.  If I was Marvel and Paramount I’d market the fact that these two geek properties are lined up. ” Get Ready for Star Trek 2 , by watching Ironman 3″.

Even more so most billion dollar movies don’t make their money domestically they make them oversees.  Ironman is coming out a whole week earlier in other places to soak up that International Foreign money.  It worked for Amazing Spiderman which didn’t get completely squashed by Dark Knight Rises by coming out early and making it’s money internationally.

First Out Of The Gate

Studios are getting smarter, they know the best time to release a summer block buster.. is anytime but Summer. Sure you have your Dark Knight’s which can be released any time, but a lot of box office titans are released slightly before summer, August, Christmas , or before Oscar Season.  Thor and Fast Five where the first out of the gate and both exceeded expectations.  Avengers was the first movie pre summer and killed the box office and poor Battle Ship, and Dark Shadows.

Robert Downey Jr. 

Robert is still one of the few actors who have a reliable star power and box office draw.  Tom Cruise, Adam Sandler, and Jim Carrey three box office titans are only as strong as their franchises now a days.  Channing Tatum is the only other guy who really brings people in on name alone, and he doesn’t have a single movie over half a billion while RDJ has five.

3D and IMAX

If I honestly sat down with myself and said, how much do you honestly think Ironman 3 is going to make I’d say around 700 – 800 Million. They say the 3D bumps up the average ticket cost by 20 percent.  That means for every say Hundred Million you get an extra 20 Million without fractioning in IMAX and other factors. Not to mention Inflattion, Ironman 3 has a really big boost, as a billion dollars is meaning less and less ticket sales now a days.

Franchise Power.

Avengers was a super hit , and now everybody and their son daughter grandmother, wants more Avengers.  Ironman 3 is the closest people are going to get to another Avengers.  Not to mention that Ironman was a huge success. Rules of franchises go the first movie makes the least amount the second movie, if good, makes a significant amount.  The Dark Knight franchise went from 400 Million to one Billion, by having a good sequel.  Ironman 2 of course wasn’t perceived as well as Ironman 1, and therefore didn’t have the sequel jump in box office that Lord of The Rings and The Dark Knight had.

But there is a silver Lining.  After making a sub par sequel if you make a really good second sequel it makes a lot of money SkyFall for example.  Haters of the second Ironman movie will love this one and Fans of Ironman will also come.  They bank double. Not only that, the marketing is really pushing this Ironman as darker and more serious.  Almost to say “That last movie sucked but we got this one right”. Some peoples complaints about Avengers, which where unjust, was that it was a kid’s movie.  Here comes Ironman 3 looking all dark and stuff.  Not to mention they have a new director and writer who both have a built in fan base in Shane Black and Drew Pearce.  Not to mention the Disney Marketing Machine, which has been going crazy over the past month, even I’m getting a little tired of the constant tv spots. Just Kidding I love each and every one of them.

The biggest factor of course will be word of mouth, which nobody can really forecast or foresee.  Something Tells me not only will this be the best Ironman movie this might just end up on every bodies end of year best lists.